Wait, What?! Velveeta Cheese Launches Skincare Line

Velveeta, the beloved cheese product that tastes like the quintessential American cheese, is branching out into a new territory. The brand just announced the launch of  V by Velveeta Skincare, which includes a daily moisturizer, night cream, and renewal serum. Our only question: is this real life?

According to a press release, “V by Velveeta, the newest iteration of indulgent skincare to help you discover your skin’s natural, creamy complexion. Its products are inspired by the unmatchable creaminess of Velveeta liquid gold, and have been meticulously designed to make your skin feel smooth, hydrated and moisturized.”

The new line of products was endorsed by Dr. Shah aka @dermdoctor on TikTok yesterday:


New Velveeta Skincare! Not available yet & I’m first to review! @cheesy_velveeta #AD #VbyVelveeta

♬ SAVE ME – Ben Garlock

The brand is also promoting the new endeavor with a splashy “Indulge Your Indulgences” ad with an homage to allergy medication advertisements.

The line is available worldwide now through the end of April Fools. Got ya!!!

Subscribe to The Daily Front Row newsletter and follow us on Facebook and Instagram to stay up to date on all the latest fashion news and juicy industry gossip.

You can view the original article HERE.

Ben Affleck Nails George Clooney’s Bittersweet Coming of Age Story
Riddler Unravels Bruce Wayne’s Secret In New Footage
The Sunset of a Career
The Batman Has Two Alternate Cuts, Which One Will Warner Bros. Choose?
Alicia Keys: ‘I’m definitely an animal and I definitely have a crazy drive inside of me’ – Music News
Gossip – Keeping You Alive (Official Music Video)
Travis Scott’s hard seltzer discontinued by manufacturer
Grammy bosses ‘aren’t affected’ by Weeknd boycott – Music News
Joe Bob Ruins Christmas Teaser
The Dr. Oz Show: Coming to an End!
The Witcher Season 2 Clip Reveals Ciri’s Intense Training
Single Mother By Choice Explores Pregnancy During COVID
Crypto Casino Wallet – Sports Gossip
Top 3 Online Cricket Betting Sites in India
Broncos to honor Thomas prior to Sunday’s game
Sources: Lillard off-limits in Simmons trade talks
Kanye West Surprises Rolling Loud Fans During Future’s Set
Gabrielle Union Is Proud Of Dwyane Wade And Fans Are Supporting The Power Couple
‘What a ride it’s been’
David Alvarez and West Side Story Cast “Feel Pretty”
Peep The Style At The New York Botanical Garden Winter Wonderland Ball
Halsey Wears a Kamilla Purshie Dress to the Sing 2 Premiere
Links of The Daily
Stylish Holiday Sweaters on Amazon Fashion